Pack Up + Go

“This elevated product will allow our team to scale and take our services to the next level.”

~Lillian Rafson, Founder and CEO

The User Need

The Pack Up + Go team had successfully bootstrapped a new form of domestic travel - planning fun “surprise” weekend getaways for adventurous travelers. However, their existing tools were being strained by increasingly complex trip-planning workflows and traveler field support.

The Opportunity

The company needed a software solution that supported sales growth, larger travel parties, email automation, and dynamic trip pricing that preserved their margins on busy travel dates and holidays.

The Result

Truefit collaborated closely with the Pack Up + Go team to successfully implement a powerful and easy-to-use travel planning platform that is tailored to their unique value proposition and supports their distinctive brand voice right up to the day of departure.

Tags: Travel, Web

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