The User Need

Baseball coaches and batting instructors had years of experience but were lacking the measurable insights and usable tools for capturing, storing, and analyzing swing data for tracking growth in player performance.

The Opportunity

Diamond Kinetics founders were in the process of building their first SwingtrackerTM sensor and needed a product development partner who could help prove the value of their data to funders, partners, and skeptical coaches.

The Result

Truefit provided a skilled product team to bring Swingtracker to market, including an intuitive user experience for coaches and players new to motion analysis. The Swingtracker launch was a “home run” – winning awards and quickly attracting major commercial partners.