The User Need

Millennials are entering the cruise market with growing demand for diverse life-enhancing activities they can do while in port. However, finding the ideal cruise that match their tastes and goals is difficult and time-intensive.

The Opportunity

By integrating a single search for cruises based on the activities that you want to engage in and establishing a reliable “Activity Match” score, DestyDo could establish their brand and gain traction within this fast-growing market.

The Result

Truefit helped DestyDo validate the concept and get the product to market. In just six months, Truefit developed a solution that resonated with millennials – seamlessly integrating multiple third-party databases to discover, share, and book via mobile and web.

Tags: Travel, Web